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The unique nature of the MAISON&OBJET trade show is appealing to an increasingly broad and high-quality audience. The event, organized from 9th to 13th September 2011, drew to a close having recorded a further rise in visitor numbers (up 2.7%), supported by an 8.2% increase in the number of international visitors.
This very high quality international audience now represents 43% of the trade show’s visitors, positioning the event as a key reference point in the global home-fashion market. This position is confirmed by unprecendented international media coverage and a 42% increase in accreditations issued to foreign journalists.
This unique event, marked by its interdisciplinary and selective character, is completely in line with the singularity of current times and fashions, as described in the 19th Inspirations book published by the MAISON&OBJET Home Observatory, which will celebrate its 10th anniversary in 2012.
EUROPAIN & INTERSUC
SIMODEC
MIPIM
CARTES IN ASIA
INTERMAT